Headwinds Ltd. is a leadership coaching firm which helps leaders develop skills to build high performance, engaged teams. Learn more about Headwinds Ltd. >
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Our Associates

Headwinds Ltd. provides executive coaching, consulting, and leadership development programs that enable business leaders and professionals to leverage their strengths, enhance their ability to lead more effectively across functions, and influence and engage their employees to foster bottom line improvement.

Joel Harris HeadJoel H. Head, ELI-MP, CPC, is the Managing Partner of Headwinds Ltd. which he founded in 2002. An entrepreneur, certified professional coach and organization performance consultant, Joel consults with CEOs and business owners who are passionate about building more engaged and accountable teams, enhancing their own leadership capability, achieving their own potential and improving revenue and profitability. He is a Master Practitioner in Energy Leadership™ and has counseled senior executives in the U.S., Canada, and Europe.

Joel's philosophy is that we create our results based on how we think and the way we view the world. Through assessments and coaching, he helps individuals see how their perceptions, beliefs, emotions and thought processes are showing up as either positive or negative energy and affecting outcomes. He helps client understand how their energy levels are influencing their daily lives, why they are getting the results that they do in their business and life, and how to reach new breakthrough levels.

A seasoned executive, Joel is a former Partner with Ernst & Young LLP's process improvement practice where he lead organization change projects for Fortune 500 companies. He is also a former Principle with Mercer HR where he lead a change and communication practice with 35 staff members. He is a gifted communicator, executive coach, trainer and facilitator and regularly leads workshops and seminars for his clients. He is a frequent guest speaker and lecturer and has written several articles for professional journals. He is a Certified Professional Coach (CPC), an Energy Leadership™ Index Master Practitioner (ELI-MP) and a member of the International Coach Federation (ICF) and Toastmasters International(TM). He serves on the board of directors of the Cleveland Coach Federation (CCF).

Joel has worked with many fine clients, including:

Northeast Utilities General Motors Ford Motor Company
Centerior Energy Borden Inc. Lazy-Boy Chair Company
LTV Steel Key Bank Harris Bank & Trust
Oglebay Norton Ontario Hydro Chase Federal
SONAT Kelly Oil Company Mercy Hospital


When he is not working, Joel is a student of golf and a lover of continuous learning and growth. He is an avid photographer and writer, loves to travel, and is married with three children.



Laura JuarezLaura Juarez, ELI-MP, CPC, founded Pure Potential Institute in 2010 with the mission of empowering high potential professionals to achieve their wildest dreams with zest, power, and discipline. She is a Certified Professional Coach (CPC) through iPEC International, a leading coach certification school, and a Certified Energy Leadership Index Master Practitioner (ELI-MP). She consults with leaders and coaches who have a burning desire  to raise their bar, harness their potential, and establish a steeper upward trajectory.

Her work with clients covers a broad continuum from professional coaching, leadership development, strategy development and deployment, training, and developing systems and programs to create excellence in the areas that are game-critical for their success. Through prior experience with Andersen Consulting (now Accenture), Laura worked with Fortune 500 clients to optimize their organization structures, strategy competence, and employee engagement and skill mastery. She has a fundamental belief that excellence is dependent upon passion, courage, the use of systems and processes that guarantee results, and self-discipline.

Since 1997, Laura has been President and CEO of L.E. Smith Company, her family's manufacturing business. In her time there, Laura has gained deep competence in running a 100 employee business, leading people to their peak potential, managing buy-outs and acquisitions, and implementing systems and processes that deliver repeatable, measurable results.

Personally, Laura is a self-proclaimed "adventure junkie." She loves travel, yoga, golf, hiking, all things new and she is a student of the power of energy and consciousness in our lives. She thrives on learning as much as possible about performance, wellness, thought control, and the tightly woven relationship between the three disciplines. Laura is a yoga instructor, Level 2 Reiki practitioner, and is married with two children.







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